PAID SEARCH (PPC)
TOP YOUR columbus COMPETITION WITH SMART & EFFICIENT PPC MARKETING
Partner with us to get results
PAID SEARCH (PPC)
TOP YOUR columbus COMPETITION WITH SMART & EFFICIENT PPC MARKETING
Partner with us to get results
Put your business at the top of Google
When customers search Google for products or services in Columbus, does your business appear at the top of the results? If not, you could be losing valuable leads to your competitors. Google Ads (Pay-Per-Click advertising) helps put your business in front of customers who are actively searching for what you offer. You get immediate visibility, and you only pay when someone clicks on your ad.
Results Focused on Business Growth
Every business has different goals. Whether you want more phone calls, website inquiries, quote requests, or customers visiting your location, we create a Google Ads strategy designed around your objectives. Our campaigns are continuously optimized to maximize your advertising budget and deliver more qualified leads.
Making Google Adwords Management Simple
We start by learning about your business, customers, competition, service areas, and goals. From there, we develop a customized Google Ads strategy using targeted keywords, compelling ad copy, and conversion-focused landing pages.
The best part? Unlike SEO, PPC can begin driving qualified traffic to your website almost immediately. Once your campaigns are live, we continually monitor and optimize them.
Keyword Selection
We research the search terms your customers are using and target high-value keywords that attract people actively looking for your products or services.
Account Management
We monitor your campaigns daily to maximize performance and make ongoing improvements.
+ Bidding strategies
+ Negative keywords
+ Keyword expansions
+ Budget constraints
+ Campaign or Individual Ad Performance
Optimizing Landing Pages
Getting the click is only the first step. We create and optimize landing pages designed to build trust, highlight your services, and encourage customers to take action.
Creating Campaigns
Every campaign is built around your business goals to reach the right customers at the right time.
+ Determine bidding strategies
+ Create custom ads, asset extensions
+ Determine locations, devices, ad schedules
Conversion Tracking
We measure the actions that matter most to your business so you know exactly how your advertising is performing.
+ Phone calls and emails
+ Directions, in-store visits
+ Form completions
+ Transactions
Reporting
Each month you'll receive a clear performance report showing clicks, leads, conversions, and campaign performance. We use this data to continually optimize your ads and improve results over time.
Success Stories From Business Owners
We've worked with Pizzazz Group for a while now and they've been great to work with. They're responsive, easy to reach, and have helped us improve our visibility online. It's nice having a team that genuinely cares about helping small businesses grow.
- Brock
Pizzazz Group has been a huge help for our company. They simplified our marketing, improved our Google presence, and have always been quick to answer questions. We appreciate having a team that treats our business like it's their own.
- Erica
We've seen a noticeable improvement since partnering with Pizzazz Group. They helped us strengthen our online presence and attract more customers locally. Their communication has been excellent and they always keep us updated on what's happening
- Rosa
Frequently Asked Questions.
How quickly will Google Ads start generating leads?
Google Ads can begin driving traffic to your website as soon as your campaigns are approved and launched. Unlike SEO, which takes time to build, PPC provides immediate visibility to parents searching for your services.
How much should my business spend on Google Ads?
Every business is different. We recommend a budget based on your goals, competition, service area, and the number of leads you want to generate.
Will my ads only show to customers in Columbus?
Your campaigns can be targeted to specific cities, ZIP codes, or service areas to help you reach the customers most likely to become leads.
How do I know if my Google Ads are working?
We track important conversions like phone calls, tour requests, and contact form submissions. You'll also receive monthly reports showing your campaign performance and results.
Is it better to go with PPC or SEO?
PPC Ads let you reach customers immediately and the keywords are easily changed, but you are paying for every click from the ads. SEO is best for long-term goals and low-competition keywords that will give return results for a long time. A good mixture of both is ideal.
